BREAKING NEWS: Rugby Borough Football Club – One Club, One Community
Rugby, January 8, 2025 — In a historic moment for the town of Rugby, the Rugby Borough Football Club (RBFC) has announced an exciting new initiative aimed at uniting its fanbase and strengthening its ties to the local community. The initiative, titled “One Club, One Community,” seeks to transform the club’s role within the town, extending far beyond the football pitch.
Club officials revealed the new vision during a press conference held at the club’s home ground, Borough Park, earlier this morning. Club chairman, Alex Moore, unveiled the ambitious plan that includes community outreach programs, enhanced youth development, and a renewed commitment to local charity partnerships.
“The heart of Rugby Borough FC has always been its supporters and the people of this wonderful town. We want to ensure that this club represents more than just a team on the field. We want it to be the beating heart of this community,” Moore said, addressing a crowd of local media, players, and staff.
A Fresh Start with a Shared Vision
This bold new chapter for the club comes after several years of underperformance and leadership changes. RBFC, traditionally a mid-table side in the National League, has struggled to return to the heights it enjoyed in the 1990s. However, this new initiative is seen as a rebranding, both on and off the pitch, that reflects the values of inclusivity, empowerment, and grassroots development.
Rugby Borough FC is investing heavily in grassroots football with a clear focus on local youth development. The club will launch the “Borough Rising Stars Academy,” designed to uncover and nurture young talent from Rugby and surrounding areas. The academy will focus on developing not only football skills but also life skills, ensuring that young players grow up with strong values and a sense of responsibility.
The academy will be open to children from all backgrounds, with no barriers to entry. Scholarships and financial support will be provided for families who might struggle to afford football training. This commitment to accessibility aligns with the club’s goal of serving as an accessible community hub for all.
Strengthening Community Partnerships
The “One Club, One Community” initiative also includes the creation of a new community engagement team, whose sole purpose will be to deepen the club’s relationship with local organizations. Rugby Borough FC will partner with schools, charities, local businesses, and civic organizations to ensure that their influence extends into all corners of the town.
Local charities, including Rugby Foodbank, St. John’s Hospice, and the Rugby Women’s Shelter, will be working hand-in-hand with the club. Plans for charity events, including a series of fundraising matches, special auctions, and volunteer days, are already in the pipeline.
In a particularly touching move, the club’s players will regularly visit schools and local care homes, forging bonds with young children, the elderly, and other vulnerable members of the community.
The Fans Speak
The fans of Rugby Borough FC are also at the forefront of this movement. A new supporters’ trust will be formed, giving local fans a direct say in the direction of the club. The supporters’ trust will provide a democratic voice for fans, ensuring their opinions are heard in key club decisions, including ticket pricing, matchday experience, and community outreach initiatives.
Several long-time supporters of the club spoke enthusiastically about the changes. “It feels like Rugby Borough FC is finally reconnecting with its roots,” said Rachel, a lifelong fan. “This is what we’ve been waiting for. A football club that understands the importance of community.”
Looking to the Future
The club’s management believes that the long-term benefits of this initiative will transcend the football pitch. As Alex Moore explained, “This is about creating a sustainable club that can thrive for generations, not just in terms of football, but as a pillar of the community. We’re not just building a team; we’re building a future.”
As Rugby Borough Football Club embarks on this new journey, its supporters, local partners, and residents are eager to see what the future holds. One thing is for certain—this club, under its new vision, is committed to its fans, its town, and the values of unity and togetherness.
For more information on the “One Club, One Community” initiative, visit the Rugby Borough FC official website or attend the next home match at Borough Park.
