Under Armour Celebrates WNBA Star Kelsey Plum’s 30th Birthday With Two Limited-Edition Sneakers
Under Armour Celebrates WNBA Star Kelsey Plum’s 30th Birthday With Two Limited-Edition Sneakers
In a move to honor one of the WNBA’s brightest stars, Under Armour has launched two exclusive sneakers to celebrate Kelsey Plum’s 30th birthday. The two new designs, which will be available in limited quantities, showcase Plum’s remarkable career and her influence both on and off the court.
The first sneaker, called the Kelsey Plum 30 Signature, draws inspiration from the athlete’s journey, blending vibrant colors and sleek designs that symbolize her unstoppable drive. It features a mix of deep purple and gold accents, paying tribute to her time with the Las Vegas Aces, as well as her recent championship victory. The sneaker also includes subtle nods to Plum’s roots, with an intricate pattern on the sole that represents the city of San Diego, where she grew up.
The second design, named the Plum Power, is a bold, futuristic sneaker made for performance. It boasts a more minimalist design, with a predominantly white base contrasted by electric blue and pink highlights. Under Armour crafted the Plum Power with cutting-edge technology to support the demands of elite athletes, featuring a responsive cushioning system and lightweight materials to enhance agility and speed. The sneaker is a nod to Plum’s high-flying style of play, known for her quick cuts and ability to finish with precision.
“I’m so honored to be able to celebrate my 30th birthday with a partnership that means so much to me,” Plum said in an official statement. “Under Armour has been with me since the beginning, and these shoes are a testament to not only where I’ve been but also where I’m headed. I’m excited for fans to wear them and feel the same energy I put into every game.”
The collaboration between Plum and Under Armour highlights the growing presence of women’s sports in the sneaker world. The limited edition shoes are set to drop on February 1st, 2025, and will be available exclusively through Under Armour’s online store and select retail locations. The collection will undoubtedly attract not only basketball fans but sneakerheads looking to grab a piece of sports history.
Plum’s impact extends beyond her performance on the court—she is a vocal advocate for women’s sports and gender equality. By honoring her with this exclusive release, Under Armour is not only celebrating her athletic achievements but also her role in inspiring the next generation of female athletes.
The Kelsey Plum 30 Signature and Plum Power sneakers are sure to become collector’s items, marking a significant milestone in the career of one of the WNBA’s most influential stars.